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How to Use Marketing Segmentation to Design Individually Tailored Experiences

Mar 6, 2021Digital Marketing Industry

If you’re a marketer, you’ve no doubt heard the rallying cry behind personalization. It’s almost impossible to drown out. With more brands putting a premium on experiences, we’re seeing the dying embers of mass blast content and hello, {first name}, personalization.  Consistent one-to-one interactions that sum up to a singularly great customer experience aren’t possible …

The post How to Use Marketing Segmentation to Design Individually Tailored Experiences appeared first on Digital Agency Network.

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